The consumption power of female players continues to grow

Popular mobile games in the U.S. market 

In the Q4 U.S. mobile game bestseller list, the champion is still "Candy Crush Legend". This is a longevity mobile game, which has been on the market for more than 7 years, had its revenue rise again this quarter, with an month-on-month increase of 11%.

Data from Sensor Tower application Information shows that among the 10 mobile games in the first half of the top 10 list, there are as many as 5 games with female players accounting for nearly or more than 60%, namely "Candy Crush Legend", "Homescapes", "Slotomania"  Slots Casino", "Gardenscapes" and "Toon Blast". In addition, "Roblox", "Coin Master" and "Pokemon GO" accounted for the same proportion of male players and female players. It can be seen that the main revenue-contributing players in the U.S. mobile game market are still female players.

Among the top 20 downloads, the commercial masterpieces "Call of Duty Mobile Games" and "Mario Kart Tour" occupy the 1st and 3rd respectively. Among them, "Call of Duty Mobile Games" Q4 had nearly 32 million downloads in the U.S. market, 2.3 times that of the 2nd place coloring game "Avril Lavigne's Tattoo Shop".

In terms of super leisure games, French manufacturer Voodoo and Turkish manufacturer Good Job Games each have only one finalist, while Chinese manufacturer AppLovin has begun to overtake, with a total of 5 products shortlisted.